courseTitle
E-Marketing
courseCode
BUS 336
Credits
3
Theoretical
2
Pratical
2
Total Content
4
courseType
mandatory
Course id
38442632
Course Description
The basic concepts in e-marketing, e-marketing requirements, opportunities and challenges in e-marketing, methods of using the Internet and information systems in marketing activities (such as web browsers, e-mail, search mechanisms and applications of social marketing platforms).