Workers’ Opinions on Using the Internet of Things to Enhance the Performance of the Olive Oil Industry: A Machine Learning Approach

Today’s global food supply chains are highly dispersed and complex. The adoption and effective utilization of information technology are likely to increase the efficiency of companies. Because of the broad variety of sensors that are currently accessible, the possibilities for Internet of Things (IoT) applications in the olive oil industry are almost limitless. Although previous studies have investigated the impact of the IoT on the performance of industries, this issue has yet to be explored in the olive oil industry. In this study we aimed to develop a new model to investigate the factors influencing supply chain improvement in olive oil companies. The model was used to evaluate the relationship between supply chain improvement and olive oil companies’ performance. Demand planning, manufacturing, transportation, customer service, warehousing, and inventory management were the main factors incorporated into the proposed model. Self-organizing map (SOM) clustering and decision trees were employed in the development of the method. The data were collected from respondents with knowledge related to integrating new technologies into the industry. The results demonstrated that IoT implementation in olive oil companies significantly improved their performance. Moreover, it was found that there was a positive relationship between supply chain improvements via IoT implementation in olive oil companies and their performance.